Copywriting is not just writing. It’s being persuasive, knowing what it is about your audience and your product that can attract one to the other. Sounds difficult? It may be at first, but luckily copywriting and direct marketing are skills that can be learned. No one can teach you better than someone who has spent more than half a decade in advertising.
The person we are referring to is Drayton Bird. Of his years in marketing he spent eight working with the “Father of Advertising”, David Ogilvy. He has also worked with leading ad agencies and major brands like Microsoft. And he is now offering his expertise to anyone interested in the form of a copywriting course. The best part? That half a decade of experience has been neatly packaged into a few, easy to digest hours of video.
In his Drayton Bird review, Internet marketer James Schramko speaks well of this copywriting course and outlines some of the information it offers, such as tips on getting great ideas, the secret to gaining attention in advertising, overcoming writing’s toughest struggle, and the mistakes all copy writers make.
The course is available right now at a reasonable price through buywithbonus.com and comes with a special Drayton Bird Bonus when you purchase it through the site.