Creating an e-course is a great way to connect with your target market, build up trust for your brand and enhance your credibility. It’s a powerful marketing platform: those who sign up for your course become your captive audience for your various products and offers, and most importantly, for the positive message that your brand delivers.
The timing, frequency and delivery of your series or modules have a direct influence on the success of your courses. A lot of seasoned e-course creators recommend the use of autoresponders for facilitating your virtual sessions.
With the right autoresponder tool, you can send out each session to all the members who signed up for it, according to the sequence and schedule you deem most effective.
One of the simplest and most powerful ways to build an e-course with autoresponders is to use AWeber. This process takes care of all the technicalities, letting you focus on the important task of writing your material.
1. Create a subscriber list
Make a list of your subscribers for your e-course. Fill out the required fields under the Basic Settings, Personalize Your Settings and Confirmed Opt-In tabs. Complete the steps in creating a subscriber opt-in box and save your settings.
2. Design your e-course
Write your course as a sequence of autoresponders, which are automatically sent out to every person who signs up for your course. This means that anyone who registers for the first time will receive the materials according to the right sequence, allowing them to start at the very beginning and complete the course as designed.
Space the timing and frequency of your messages according to your curriculum. Design your course in such a way that your course is planned in advanced so that each message in the entire sequence is sent out automatically, freeing you from having to repeat the process several times every week.
3. Connect with Paypal
Go to Paypal.com and follow the site instructions to build a subscription for your e-course. Set up the payment and registration process for your e-course list. With this process, interested individuals can simply click on a button to register and pay to be included in your list.
4. Launch your course
Put the register button on a strategic place in your site to launch your new e-course.
Ready to get your E-course out there? Plan, design and launch it with ease by getting Aweber for your business marketing efforts.